Some say it started with a hashtag. It took off in the Twitterverse and inspired songs by punk rockers Amen and pop phenomenon Demi Lovato. The punchy one-liner even found its way into a successful ad series for the ever-delectable Reese's peanut butter cup, in which a snarky male voiceover extols Reese's with in-your-face bravado, … Continue reading Not-Sorry’s Not Worth It, but Sorry-Plus Is a Beautiful Move